Since 2010 · Products & AI Strategy
13 Guys Named Ed builds focused software products and helps organizations put AI to work — practically, honestly, and without the slide deck theater.
What we do
We build durable software products and help organizations implement AI tools that actually stick. No VC timelines, no magic promises — just focused craft and straight talk.
Studio & consulting
Work management for engineering teams.
Financial management for scout troops.
AI-powered legacy app parity tracking.
Studio launchpad
Every product comes from a real problem. Every release comes from the same belief: the right amount of process, made actionable and humane.
Opinionated, low-noise work management for engineering and product teams who prefer writing to waving their hands.
Financial management built for scout troops. Track member accounts, coordinate event payments, and manage complex multi-family troop organizations.
AI-powered parity tracking for teams rebuilding legacy applications. Map every feature of what you have. Know exactly what's been covered in what you're building.
AI Consulting
Now we help organizations cut through the noise and put AI to work — improving productivity, reducing friction, and making things meaningfully better for the people doing the actual work and the customers they serve.
We inventory your workflows, your team's real pain points, and the tools already in play. Then we give you a straight answer: where AI will help, where it won't, and what to do first.
No fluff. No upsell. Just clarity.
We don't just point at tools and wish you luck. We build the integrations that connect AI to the systems your team already depends on. Custom, practical, built to last.
We evaluate, consult, and implement.
A tool nobody uses solves nothing. We make sure your team understands how the AI works for them, trusts the output, and adopts it into daily workflows — not just their LinkedIn profiles.
Real adoption, not checkbox compliance.
How we work
13 Guys Named Ed started as a scrappy technology consultancy in 2010 and grew into a product studio. The culture hasn't changed: short meetings, high quality bar, and the willingness to say the hard thing.
We build alongside real teams and organizations. That proximity keeps our products and advice stubbornly grounded in what actually works — not what demos well.
We say no to features that dilute the mission. Clear defaults, purposeful design, interfaces that don't need a tutorial. The same rigor applies to AI: we only recommend what earns its place.
Clients stick because we ship with them, not at them. Expect direct access to the people writing the code and running the strategy — not an account manager reading from a deck.
Let's talk
Whether you're interested in our products, need an AI strategy partner, or just want to know the real story behind our name — we're easy to reach and we reply fast.
We reply within two business days. Usually faster.