Monthly Archives: November 2012

Are You High?

November 29, 2012

Are you high? Probably not. I’m referring to your prices, and in fact they are probably not high enough. Think about it: Do all of your clients think you are the world’s greatest? Great. Do they all but throw their adorable Scooby Doo checks at you with a smile? If so, you’re doing it wrong….

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Octobeard – Finale

November 15, 2012

Octobeard is OVER! The final results are in, but it looks like someone has been holding out on us and if this was a contest (and it wasn’t), we’d have to get the U.S. Anti-Doping Agency involved. Jason  Jason definitely had the most beard-like beard around: no weird bare patches that are common for part time beard wearers…

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Rebranding Branding

November 1, 2012

Your logo is not your brand. Your slogan is not your brand. Your packaging is not your brand. You are not your brand. Anybody who has ever tried to peddle their wares in the last hundred years has heard and read dozens of little axioms about strengthening their brand. “You gotta build your brand.” “You…

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